CLIENT

Falcon

At Falcon, we work with clients to make every detail of the design fit the overall concept of their dream home. To create houses our clients can turn into legacies, we make the homeowner’s customization one of our top goals. We want each house to be as unique as the individuals who call it home, and with that comes a responsibility to continually educate ourselves on the most state-of-the-art design practices and applications. We travel around the country, going to builder shows and design expos, in order to bring the most innovative ideas to the people that call our houses home.

BIG IDEA

Trust. Status. One of a kind.

In The Client's Words

Opportunity / Challenge

We needed help creating marketing and branding material for our company.

In The Client's Words

Scope / Solution

Deksia was hired to create all of the marketing and branding for Falcon Custom Homes, e.g., business cards, letterheads, uniforms, truck logos, the layout and design of the estimates that we provide to clients, and QuickBooks invoices. Deksia has also worked on our website and provided anything else related to marketing and branding for the company.

In The Client's Words

Results

All of our material is consistent, and Deksia has worked on the entirety of our branding. If we publish a magazine article, for example, Deksia will put it together using the same colors, fonts, and details. They’re cutting edge on what they do and how they do it and have kept us reeled into our brand identity, making sure that the information that we put out is consistent. We can thus be recognized just by our logo, instead of having to go through the details of what our company is.

I can’t state particular examples of what Deksia has done for us. Marketing is a non-tangible resource. We can spend many dollars, and not know where our business is coming from. We have seen an increased workload in the past few years, but we can’t know if this is because the housing market is better, because of our efforts in creating a consistent brand, or a combination of the two.

What We Did
  • Annual Plan
  • App Design & Development
  • Apparel Design
  • Brand Architecture
  • Brand Audit
  • Brand Research
  • Brochure Design
  • Business Systems
  • Dashboards
  • Digital Ad Design
  • Direct Mail
  • Email Campaigns
  • Event Planning
  • Link / Blogging SEO
  • Local SEO
  • Logo Design
  • Newsletters
  • On Page SEO
  • Package Design
  • Paid Search
  • Paid Social
  • Photography
  • Press Release Creation
  • Publications Advertising
  • Retargeting
  • Reviews Campaign
  • Sign Design
  • Social Media Design
  • Social Posting
  • Sound Design
  • Strategic Plan
  • Trade Mark
  • Vehicle Design
  • Video Advertising
  • Video Production
  • Web Design & Development
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