CLIENT

Finix

Finix’s success lies in our methodology. Implementing solutions and best practices can be difficult. That is why our team of functional consultants will walk you and your staff through the necessary changes, implementing them as your organization’s budget allows. Collaborating with finix gives the client the two-pronged benefit of proactive advisory support and reactive implementation assistance, all at a much lower price point than legacy consulting firms. Our strategy has found success at all sizes of providers, from community stand-alone hospitals to multi-state idns.

BIG IDEA

Experience, Find & Fix

In The Client's Words

Opportunity / Challenge

We had received feedback that our name did not make any sense in terms of what we do as a company. I contacted Aaron [VanderGalien, Senior Partner at Deksia] to help us come up with a new name, Finix, that will be rolled out in the next couple of weeks.

In The Client's Words

Scope / Solution

Deksia helped us to create a new name for our organization. They do a process that starts with what Aaron calls the "Big Idea" which we then hone in on to create naming options that make the most sense for our company. Deksia has also helped us with our branding efforts, including a new logo, website, messaging, and marketing campaigns.

Results

Deksia’s thoughtful research-backed naming process produced a brand name that is memorable and catchy. More importantly, it is a purposeful name that has brought us much brand recognition. Finix now works with the biggest hospital groups in the country. Because of Deksia, our brand name is associated with expert consulting that can be trusted to succeed.

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