Case Study Made By Hemp

Company Objectives

What they needed

  • Build brand awareness for retail and wholesale operations
  • Use online tactics to make wholesale and retail 50/50
  • Convert more traffic into sales volume

Brand Research Highlights

What we found

  • Current clients: described products most often as premium quality
  • Potential clients: said product effectiveness was the most important factor when choosing CBD products
  • Competitors: lack engaging stories about their consumers

Brand Strategy

What we pursued

BIG IDEA – Premium Quality & Potency. Stories of Success.

 

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Solutions Moving Forward

Brand Development

  • Tone and tagline
  • Type, colors, and usage
  • Audience and message

Logo Design

  • New logo creation

Web Development

  • Website redesign