CLIENT

Procare

PROCARE Our goal at Procare is simple: to provide the highest-quality landscaping services available in western Michigan. By combining the latest industry technology with a level of customer care only decades of experience can provide, we offer an approach that revolutionizes the way your property is managed. Keeping clients in the loop and working with them to achieve their needs: that’s what Procare’s all about.

BIG IDEA

Real-time communication and Technology keeps our customers in the loop

In The Client's Words

Opportunity / Challenge

We didn't have any real understanding of marketing or a real marketing plan. Our tree company had the same name as our landscape company, so we had some confusion in the marketplace about whether we were a landscape company or a tree company. We needed someone to help us out with all that.

In The Client's Words

Scope / Solution

We rebranded and renamed our tree company and started rebranding our landscape company. We've had the same brand for 25 years and decided to do something different. Deksia also helped us with getting the tree company more visible on the Internet. They improved our SEO [search engine optimization] capabilities and developed different strategies to bring in more leads and more business. They redesigned both of our websites for both companies.

In The Client's Words

Results

I don’t have exact numbers, but what I can say is that the quality of their work has been exceptional. We get many calls, emails and comments from both clients and nonclients on the rebranding and the website development. Often, we win jobs just based on our brand and logo because they are unique, different, and stylish.

Deksia has also definitely increased our presence on the Internet, keeping us at the top of our category. We recently did a three-month study on the leads we were getting from the Internet through our website. We’ve seen a substantial increase over the last couple of years with that as well.

What We Did
  • Annual Plan
  • Apparel Design
  • Brand Architecture
  • Brand Audit
  • Brand Research
  • Brochure Design
  • Business Systems
  • Dashboards
  • Digital Ad Design
  • Direct Mail
  • Email Campaigns
  • Link / Blogging SEO
  • Local SEO
  • Logo Design
  • Newsletters
  • On Page SEO
  • Paid Search
  • Paid Social
  • Photography
  • Press Release Creation
  • Retargeting
  • Reviews Campaign
  • Social Media Design
  • Social Posting
  • Strategic Plan
  • Trade Mark
  • Vehicle Design
  • Video Production
  • Web Design & Development
Advertising grand rapids
social media grand rapids
brand development grand rapids
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