What are Google Ads?
Paid Search Google Ads are crucial to any digital marketing campaign. Search ads allow you to display your website listing at the top of the search results, and drive more traffic to your website. You can rank for highly converting keywords that drive traffic to your website and generate leads for your business with Google.
What is CPM?
CPM (cost per thousand impressions) this represents how much money advertisers are spending to show ads on YouTube.
What are impressions?
Impressions are metrics that show whenever a viewer comes across a thumbnail or video for your business.
How do you determine keywords?
Not only do we do our own research as to what are relevant terms in your industry, but we also use Google Ads tools to determine relevant search terms where your ads are being shown and track those accordingly.
How do you track keywords?
Google Ads has a great “Keyword” tool where we are able to track specific search terms attached to your campaign AND also exclude some search terms that might not be relevant to your business. We go there every week and make sure that every search term where we appear is relevant and beneficial to you.
Can I get a report on my Google Ads campaigns?
Yes, click here to submit a ticket and have one of our team members provide you a report on your campaign.