Case Study
Bellamedica Renewed
Bellamedica
Bellamedica is a non-surgical aesthetic med‑spa in Kirkland, WA, offering advanced treatments—from lasers and injectables to PRP therapies—that empower clients to look and feel their best.
Industry: Medical Aesthetics / Med-Spa
Location: Kirkland, Washington
Project Scope: Full digital marketing transformation focused on strategy, compliant paid‑media, and lead generation optimization.
Solution Provided: Deksia conducted deep discovery, developed a unified Annual Marketing Plan, and built targeted PPC campaigns prioritizing high-margin services—all supported by continuous compliance oversight and data-driven optimization.
The Challenge
The Solution
Deksia implemented a strategic, fully managed digital marketing solution:
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Discovery & Strategy: Extensive stakeholder consultations led to a unified Annual Marketing Plan focused on target services and ROI.
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Service Prioritization: Strategic keyword research prioritized high-margin treatments to ensure each lead maximized revenue.
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PPC Campaigns: Smartly targeted Google Ads and Microsoft Ads campaigns were launched immediately—even before the new website went live—to begin generating revenue upfront.
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Compliance & Optimization: Deksia worked closely with the team to maintain regulatory compliance across all ads, tracking performance continuously and scaling profitable campaigns while suppressing underperformers.
The Results
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In just one week, Deksia generated more digital leads than Bellamedica had in the entire previous year.
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Digital marketing became the primary lead source, delivering leads at a lower cost per acquisition than referral or radio channels.
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With proof of performance, Bellamedica is now expanding paid campaigns to more services as the new website rolls out.
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