Digital Marketing Digital Marketing: Top 3 Ways to Get Started So you want to be a digital marketer? Digital marketing is a broad field that ranges from web...
Branding 5 Key Steps To A More Genuine Brand Voice If you’ve written any company communications, from tweets to blog posts to brochures, you’ve...
Marketing 4 Simple Ways To Get More Customer Feedback When you’re looking for ways to improve your business, customer feedback is a crucial component....
Branding 5 Helpful Steps For Naming Your Brand Creating a new name is a common and important step in the rebranding process. Maybe you’re moving...
News Introducing Alex Gonzales: Our Newest Team Member and Brand Analyst Prodigy It’s our pleasure to introduce you to Alex Gonzales, our newest Deksia team member. He comes to us...
Entrepreneurship 10 Tips On Creating More Agile Teams Agile teams have been paramount in the success of many projects, and while they have, in the past,...
Branding How To Catch Your Audience’s Attention In 8 Seconds Or Less The first few seconds are the most crucial in capturing your audience’s attention. Within that...
Branding Brand Research Case Study: Alfresco Landscapes It’s not uncommon for a business to mature out of their original brand. Constant innovation may...
Branding 3 Reasons Your Brand Strategy Should Be Design-Driven We know that design tips the scale in a small business’s favor. We could just say we believe it...
brand strategy Successful Businesses Know How To Ask: “Why?” As an entrepreneur, your “why” usually stays the same, even across multiple businesses. The “how”...