CASE STUDIES
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BRAND EVOLUTION:
Eagle Creek Homes’ Brand Evolution
Deksia’s deep dive into Eagle Creek Homes’ vision and market shaped its emerging brand, targeting client needs and preferences in homebuilding.
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Website Redesign:
Joseph Phelps E‑Commerce Transformation
Deksia partnered with Joseph Phelps Vineyard to transform their outdated website into a modern, luxury e-commerce experience that honored their legacy while driving conversions, bookings, and wine club growth.
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REVITALIZING GROWTH:
Bellamedica Renewed
Bellamedica partnered with Deksia to revolutionize its lead generation strategy, achieving ambitious growth through effective digital advertising.
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Brand Launch & Digital Strategy:
Seven Apart’s Digital-First Wine Launch
Deksia partnered with Seven Apart Wines to craft a premium brand identity, digital-first allocation strategy, and immersive content experience—positioning the new label as Napa’s next cult wine.
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Innovating Insulation:
Reshaping AccuFoam
Deksia’s strategic rebranding and market analysis propelled Creative Polymer Solutions’ AccuFoam to new heights in the insulation industry.
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BRAND TRANSFORMATION:
Hylant’s Community-First Brand Awareness Campaign
Discover how Deksia crafted a unique campaign to boost Hylant’s brand in Grand Rapids, focusing on value-sharing without overt self-promotion.
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REBRANDING SUCCESS:
Big Brown Storage’s Brand & Digital Transformation
Learn how Deksia’s discovery process and strategic rebranding turned Big Brown Storage into a market leader with a fresh name, logo, and visual identity.
Learn MoreBlogs & Updates
May 15, 2025
When Brand Strategy Impacts Business Strategy
May 15, 2025
Anvil Media Joins the Deksia Team
May 15, 2025
Emotional Branding – Sell Emotions, Not Products
September 23, 2022
Brand Hierarchy And Why It Matters For Your Business
September 23, 2022
3 Ways That Brand Strategy Influences Pricing Strategy
July 21, 2022
How Your Brand Affects Your Hiring Efforts
July 21, 2022
How to Build the Perfect Branding Scope of Work
April 17, 2024
7 Questions to Answer When Establishing a Brand
July 21, 2022
Top 5 Reasons Your Brand Needs a Copywriter
July 21, 2022
10 Secrets to Building a Great Brand Strategy
July 21, 2022
How to Build a Better Brand for 2022 (and Beyond)
July 21, 2022
Strategic Brand Partnerships For Small Businesses
July 21, 2022
Content Writing and Copywriting
July 21, 2022
The Strategic Marketing Blueprint – Explained
July 21, 2022
Chapter 1: What Branding Can Do for Your Business
July 21, 2022
The Importance of Great Brand Communication
July 21, 2022
How to Write a Winning Brand Statement
May 15, 2025
5 Key Steps To A More Genuine Brand Voice
August 20, 2024
5 Helpful Steps For Naming Your Brand
July 21, 2022
Brand Research Case Study: Alfresco Landscapes
July 21, 2022
3 Reasons Your Brand Strategy Should Be Design-Driven
May 15, 2025
5 Brand Strategy Examples That Will Inspire You
July 21, 2022
The 5 Elements To Creating Amazing Copy, Every Time
July 21, 2022
Why You Should Sell Emotions, Not Products
July 21, 2022
How Ad Design Increases Conversion Rates
July 21, 2022
The Importance of Context in Advertising
July 21, 2022
Why Your Small Business Should Have An App
July 21, 2022
Why Your Brand Promise Should Be Your Guiding Principle
July 21, 2022
3 Steps to Build Your Brand Promise
July 21, 2022
How Consumer Pathway Constraints Can Free Your Brand
July 21, 2022
How Consumer Pathways Lead Straight To Success
July 21, 2022
How Design Attracts The Clients You Want
July 21, 2022
Building A Big Little Business With Nick Sarillo
July 21, 2022
Real World Or Digital Marketing: Which Is Best?
August 20, 2024
Let’s Get One Thing Straight: Branding Is Not Design
July 21, 2022
Works Of Art, In No Time Flat
July 21, 2022
How To Brand Your Etsy Store
July 21, 2022
Building The Genzink Brand For A Competitive Edge
July 21, 2022
Veenstra’s Garage Brand: Locally Dedicated
July 21, 2022
Combating Consumer’s Resistance To Creative Advertising
July 21, 2022
Building Brand Identity Design
July 21, 2022
Finding Creativity for You and Your Business
July 21, 2022
The How To Of Mobile Marketing
July 21, 2022
Good Grammar In 3 Steps
July 21, 2022
The Courage To Brand And Rebrand
July 21, 2022
47 Branding Tips From Deksia
July 21, 2022
New Logo Same Great Camp Henry
July 21, 2022
Grid 70 – Inspiring Innovation and Design
The Brand Hierarchy Guide
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The Complete Marketing Strategy Worksheet
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Download Now
The Branding Hierarchy Guide
Lorem ipsum dolor sit amet, consectetur adipiscing elit. Maecenas viverra vel arcu id fermentum. Pellentesque eu quam sem.
Download Now
The Complete Marketing Strategy Worksheet
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Download NowLet’s Talk About What’s Next.
Whether you need a full plan or a fresh perspective, we’ll meet you where you are—and move you forward with brand clarity, marketing strategy, and creative execution that works.
