September 22, 2025
Professional Headshots: A Strategic Marketing Asset in 2025
September 17, 2025
Millennial & Gen Z Marketing: Strategies That Convert Younger Consumers
September 17, 2025
5 Signs Your Website Is Costing You Sales (And How to Fix It)
August 28, 2025
How Google Selling Chrome Could Reshape SEO Forever
July 31, 2025
How Google’s 2025 Algorithm Shifts Are Reshaping Search Trends
July 10, 2025
How Is AI Shaping Digital Marketing in 2025?
May 29, 2025
How Brand Archetypes Shape Small Business Identity
May 1, 2025
Why Every Small Business Needs a Strong Brand Strategy
April 3, 2025
Competitor Analysis: Why SEO Starts With Knowing the Game You're In
March 26, 2025
5 Stages of Marketing Awareness: Why Strategy Fails Before It Starts
March 26, 2025
From Catch-Up to Leader: Embracing Proactive Marketing
May 15, 2025
Using Marketing Data to Fuel Business Strategy
February 11, 2025
Who Owns Your Meta Business Manager? (Hint: It Better Be You)
May 15, 2025
6 Brands Thriving on Social Media (And How You Can Do the Same)
January 17, 2025
The Role of Social Media in Your Digital Marketing Strategy
May 15, 2025
Optimizing Visual Content for Search Engines
May 15, 2025
Tailoring Your Brand’s Message for Maximum Impact
September 26, 2024
SEO and Web Design: Balancing Aesthetics with Discoverability
January 7, 2025
Understanding Your Brand Archetype
August 22, 2024
LinkedIn Ads Targeting by Industry [Full List]
August 16, 2024
The Power of Color: Color Psychology, Branding & Consumer Action
August 7, 2024
The Power of Influencer Whitelisting for E-commerce Success
May 15, 2025
Strategies for Successful In-House & Agency Marketing Collaborations
July 9, 2024
Tough Questions Every Client Should Ask Their Agency
June 18, 2024
Building Trust Online: Key Elements for Credible Websites
May 15, 2025
The Inefficiencies of Old-School Lead Nurturing
May 15, 2025
Why Traditional E-Commerce Strategies Are Failing
June 18, 2024
Many Hands, Lighter Work: Harnessing Co-Marketing For Success
January 7, 2025
Archetype-Driven Social Media
August 19, 2024
5 Ways to Diversify Your Marketing Strategy
May 20, 2024
Common SEO Pitfalls & Best Practices
January 7, 2025
Meet the Archetypes
April 24, 2024
Mastering Website User Journeys for Optimal Engagement
April 24, 2024
The Magic of Minimalism: How Less is More in Digital Design
May 15, 2025
Behavioral Economics and Social Media Marketing
April 24, 2024
The Anatomy of a High-Converting Website
February 20, 2024
Just How 'Limitless' is Unlimited PTO?
May 20, 2024
Top 12 Ways To Optimize Your Meta Business Manager for Success in 2024
December 29, 2023
Become an Expert Ecommerce Copywriter with These 9 Secrets
December 4, 2023
Navigating Web Analytics: A Deeper Dive for Digital Marketers
May 15, 2025
Fast Buying B2B Audiences: From Zero to Conversion
May 15, 2025
Understanding Brave Ads - A Guide for DTC Marketers
November 20, 2023
Keys to Paid Search Intelligence: A Comprehensive Guide
November 20, 2023
How Can Email Marketing Fuel Your Overall Inbound Strategy?
December 7, 2023
6 Steps to Creating Captivating Content for Organic Social Media
November 16, 2023
B2C Extended Journeys: From Initial Awareness to Unwavering Loyalty
November 13, 2023
Flooring It: High Speed Through the Multidimensional B2B Short Journey
May 15, 2025
Holiday Marketing Opportunities for Businesses Big and Small
November 13, 2023
Business Models & Marketing for Books
November 10, 2023
Marketing surveys: the good, the bad, the misleading
May 15, 2025
When Brand Strategy Impacts Business Strategy
November 16, 2023
Your Short Cycle B2C Strategic Outline: From Blueprint to Breakthrough
November 16, 2023
Speed vs Depth: The Dual Nature of B2C Sales Cycles
October 23, 2023
Unpacking SEO Sprints: Skyrocket Your Search Performance
October 23, 2023
3 Powerful GA4 Segments for B2B Marketers
May 15, 2025
The Long B2C Sales Cycle: From Curiosity to Conversion
November 16, 2023
From Zero to Conversion in the Blink of an Eye
November 16, 2023
Flooring It: High Speed Through the Multidimensional Short Cycle B2B
November 16, 2023
Long Sales Cycle Marketing Strategy Needs Multidimensional Tactics
November 16, 2023
Mapping the Funnel for Long Sales Cycle Audiences in B2B Marketing
November 16, 2023
Updating the Funnel for Modern Marketing
November 28, 2023
The B2C Expedition: Crafting Pathways from Curiosity to Conversion
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February 24, 2023
5 Best Digital Marketing Platforms to Help Grow Your Business
April 2, 2024
A Marketing Strategy That Works [Updated for 2024]
November 18, 2022
2022 Digital Marketing Year in Review
May 15, 2025
Anvil Media Joins the Deksia Team
July 21, 2022
Facebook’s Meta Pixel Updates – What you need to know
May 15, 2025
Emotional Branding – Sell Emotions, Not Products
September 23, 2022
Brand Hierarchy And Why It Matters For Your Business
May 15, 2025
8 Digital Marketing Stats & How to Leverage Them
July 21, 2022
Looking Back: 5 Game-Changing Business Ideas that Have Succeeded During the Pandemic
September 23, 2022
3 Ways That Brand Strategy Influences Pricing Strategy
July 21, 2022
How Your Brand Affects Your Hiring Efforts
July 21, 2022
How to Build the Perfect Branding Scope of Work
May 15, 2025
What is Brand Strategy, and How Should it Affect Your Business?
May 15, 2025
How Repetition is Key for Your Brand Strategy
July 21, 2022
Targeting on Facebook Ads For Beginners
May 15, 2025
Key Brand Strategy Tips to Boost Your Sales & Marketing Success
July 21, 2022
Facebook Case Study: Creating a Successful Social Ad
July 21, 2022
Six Tips for Photography and Videography Success
April 17, 2024
7 Questions to Answer When Establishing a Brand
July 21, 2022
Breaking News: Deksia named #22 in Clutch Top 1000
May 19, 2025
Brand Archetypes
July 21, 2022
12 Ways to Win in 2022
July 21, 2022
Defining Your Voice
July 21, 2022
15 Local Businesses to Support During the Holidays and Beyond
September 23, 2022
A Beginner’s Guide To Keyword Bidding and PPC
July 21, 2022
A Beginner’s Guide To Local SEO
July 21, 2022
Top 5 Reasons Your Brand Needs a Copywriter
May 15, 2025
3 Digital Advertising Tools to Measure Your Campaign’s Success
May 15, 2025
Content Management Systems vs. Website Builders [What’s Best for Your Business]
December 29, 2022
How To Get Started With A Brand Video
July 21, 2022
10 Secrets to Building a Great Brand Strategy
July 21, 2022
Check Out These Industries Booming During COVID
July 21, 2022
3 Unique Ways Businesses Can Adapt During Covid-19
July 21, 2022
How to Use Photo & Video for Marketing Your Brand in 2022
September 23, 2022
How to Design a Lead Generating Website in 2022
July 21, 2022
How to Build a Better Brand for 2022 (and Beyond)
July 21, 2022
Strategic Brand Partnerships For Small Businesses
July 21, 2022
COVID-19 Response Resources: What’s Helped Us & What We’ve Learned
July 21, 2022
A Beginner’s Guide to Social Media Advertising
May 15, 2025
Guide To Facebook Business Manager
July 21, 2022
DEKSIA Secures a Top Position in Clutch 1000 Report!
July 21, 2022
How To Keep Offices in Multiple Locations Connected
July 21, 2022
Content Writing and Copywriting
July 21, 2022
The Strategic Marketing Blueprint – Explained
October 26, 2022
How To Audit Your Website – Is It Time For A New One?
July 21, 2022
DEKSIA Tops List of Advertising & Marketing Companies in Michigan!
July 21, 2022
How To Build A Strategic Marketing Budget For Small Business
July 21, 2022
Yello Gets Great Reviews On Google
July 21, 2022
3 Simple Ways to Better Imagine Your Brand (And That Thing You Do)
July 21, 2022
A Conversation with Joshua Conran On His 40 Under 40 Award
July 21, 2022
E-Commerce Store Sees 100% Revenue Growth Following Lifestyle Rebrand
July 21, 2022
Why DEKSIA Ranked In The Top 15 Advertising & Branding Companies In The Country
July 21, 2022
3 Easy Ways to Strengthen Your Blog Post SEO
July 21, 2022
Chapter 1: What Branding Can Do for Your Business
July 21, 2022
The Importance of Great Brand Communication
July 21, 2022
Yello Dumpster – Full Rebrand and Strategy Leads to 54% Growth
July 21, 2022
E-commerce: Our Top 3 Tips for Selling Online
July 21, 2022
How to Write a Winning Brand Statement
July 21, 2022
4 Most Effective Question Types: What to Ask Your Customers
May 15, 2025
Digital Marketing: Top 3 Ways to Get Started
May 15, 2025
5 Key Steps To A More Genuine Brand Voice
July 21, 2022
4 Simple Ways To Get More Customer Feedback
August 20, 2024
5 Helpful Steps For Naming Your Brand
July 21, 2022
Introducing Alex Gonzales: Our Newest Team Member and Brand Analyst Prodigy
July 21, 2022
10 Tips On Creating More Agile Teams
July 21, 2022
What The Great Outdoors Can Teach You About Business
May 15, 2025
How To Catch Your Audience’s Attention In 8 Seconds Or Less
July 21, 2022
Brand Research Case Study: Alfresco Landscapes
July 21, 2022
3 Reasons Your Brand Strategy Should Be Design-Driven
July 21, 2022
Building a Brand Strategy for Small Business: 5 Key Questions
July 21, 2022
Successful Businesses Know How To Ask: “Why?”
July 21, 2022
Rebranding Strategy: Your New Brand Should Represent Who You Are, Not Who You Were
May 15, 2025
5 Brand Strategy Examples That Will Inspire You
July 21, 2022
Hiring A Marketing Director? What Are You Actually Getting?
July 21, 2022
Top 5 iOS 10 Features for Business
July 21, 2022
How Long To Get SEO Rankings? Great Question.
July 21, 2022
Brand Strategy, Perceived Value, And Why You Could Be Charging More
July 21, 2022
The 5 Elements To Creating Amazing Copy, Every Time
July 21, 2022
Advertising Case Study: Yello Dumpster
July 21, 2022
Why You Should Sell Emotions, Not Products
July 21, 2022
6 Time-Tested Productivity Hacks For Leaders
July 21, 2022
Security Is On Everyone’s Mind. Is It On Yours?
July 21, 2022
How Deksia Brings Business Intelligence And Award-Winning Design Together
July 21, 2022
Shifts In Marketing: The Value In Outsourced Marketing
July 21, 2022
Consumption: Who, When, & How? [Infographic]
July 21, 2022
Think Laterally to Help Your Startup Survive and Thrive
September 23, 2022
Marketing to Multiple Generations: Numbers You Should Know
July 21, 2022
How Ad Design Increases Conversion Rates
July 21, 2022
The Importance of Context in Advertising
July 21, 2022
Why Practicing Social Media Restraint Is Critical
July 21, 2022
Why Your Small Business Should Have An App
July 21, 2022
Google Begins Favoring Mobile On April 21st – Don’t Get Left Behind!
July 21, 2022
Why Your Brand Promise Should Be Your Guiding Principle
July 21, 2022
What Entrepreneurs Can Learn From 5 Game-Changing Business Ideas
July 21, 2022
3 Steps to Build Your Brand Promise
July 21, 2022
How Consumer Pathway Constraints Can Free Your Brand
July 21, 2022
How Consumer Pathways Lead Straight To Success
July 21, 2022
5 Lessons That Helped Me Become A Better Leader
July 21, 2022
How Consumer Pathways Allow You To Pivot Into Success
July 21, 2022
“What’s Your Number?” With Lewis Schiff
July 21, 2022
How Design Attracts The Clients You Want
July 21, 2022
Why True Entrepreneurship Means Ditching Your Safety Net
July 21, 2022
The Net Worth Of Networking
July 21, 2022
How Targeting The Right Potentials Can Grow Your Brand
July 21, 2022
Building A Big Little Business With Nick Sarillo
July 21, 2022
How To Hold On To That Brilliant Marketing Idea… Even If It’s Premature
July 21, 2022
What McDonald’s Can Teach Entrepreneurs About Owning Their Niche
July 21, 2022
Management Advice From Joe Gillette
July 21, 2022
Real World Or Digital Marketing: Which Is Best?
July 21, 2022
Five Tricks To Turn “I Think” Into “I Know”
July 21, 2022
Inc. 500 I 5000 Honorees Reception – What We Learned
July 21, 2022
Stakeholder Research Leads To Great Branding…If You Let It
July 21, 2022
Rising Profitability With Greg Crabtree
July 21, 2022
Why Marketing To Super Fans Makes Sense
July 21, 2022
Governance Trends and Building An Advisory Board With Richard LeBlanc
July 21, 2022
4 Surefire Ways To Attract New Customers
July 21, 2022
How Strong Research Can Lead To Unlimited Success
July 21, 2022
Employee Relations With Paul Spiegelman
August 20, 2024
Let’s Get One Thing Straight: Branding Is Not Design
July 21, 2022
Why Customer Retention Matters As Much (Or More) As Attracting New Ones
July 21, 2022
In The Social Age, Blended Marketing Is The Secret To Brick & Mortar Success
July 21, 2022
Want To Start The Next ESPN? Bill Rasmussen Has The F.A.C.T.S You Need To Succeed
July 21, 2022
Works Of Art, In No Time Flat
July 21, 2022
How To Brand Your Etsy Store
July 21, 2022
What Is A Unique Selling Proposition (USP)?
July 21, 2022
Building The Genzink Brand For A Competitive Edge
July 21, 2022
Veenstra’s Garage Brand: Locally Dedicated
July 21, 2022
The Battle Between Serif And Sans Serif Fonts
July 21, 2022
Memoirs Of An Intern: Make The Most Of Your Internship
July 21, 2022
Social Media Meets The Real World
July 21, 2022
Combating Consumer’s Resistance To Creative Advertising
July 21, 2022
Building Brand Identity Design
July 21, 2022
Finding Creativity for You and Your Business
July 21, 2022
Deksia Brings Inc. Magazine’s Lewis Schiff To Grand Rapids
July 21, 2022
Get Your Website to Rank Higher on Search Engines / Internet Marketing
July 21, 2022
The How To Of Mobile Marketing
July 21, 2022
Public Relations Are Important For Your Business
July 21, 2022
5 Ways To Avoid Twitter Hacks
July 21, 2022
Good Grammar In 3 Steps
July 21, 2022
The Courage To Brand And Rebrand
July 21, 2022
Fuel The Fire With Social Media Sites
July 21, 2022
Life at Deksia
July 21, 2022
Top 5 Apps For A More Productive Work Day
July 21, 2022
What Is Deksia?
July 21, 2022
47 Branding Tips From Deksia
July 21, 2022
The Electric Cheetah Near Downtown Grand Rapids
July 21, 2022
New Logo Same Great Camp Henry
July 21, 2022
Grand Rapids Thrives
July 21, 2022
Grid 70 – Inspiring Innovation and Design
July 21, 2022
Deksia: Striving To Be The Best Branding Firm In West Michigan
July 21, 2022
Online Etiquette: Be the Same Person Online as You are Face to Face
Let’s Talk About What’s Next.
Whether you need a full plan or a fresh perspective, we’ll meet you where you are—and move you forward with brand clarity, marketing strategy, and creative execution that works.
